Moerheim Beauty Sneezeweed

The most dramatically colored sneezeweed, with velvety copper-red flowers and excellent butterfly attraction. a cultivar of native Helenium that brings maximum late-summer impact.

'Moerheim Beauty' is the sneezeweed for gardeners who want something dramatic: the velvety, copper-red to rust-orange flowers are among the warmest, most richly colored blooms of the late-summer garden. Each drooping ray petal surrounds a prominent dark brown-red disk, and the color intensifies with age to a burnt rust that transitions beautifully into fall. Cut a bouquet and the warm tones work in any autumn arrangement. It performs the same ecological function as the straight species while delivering superior garden presence. The butterflies and native bees that work the flowers don't distinguish between the cultivar and the species: the disk flowers provide the same nectar and pollen. A genuine garden classic that originated from cultivated selections of native North American Helenium, maintaining its ecological function while offering enhanced visual performance.